A brighter tomorrow with every Bite
DISTRIBUTOR ENABLEMENT
AI TRAINING & SUPPORT
GOODNESS GROWS FURTHER
What if every Zespri distributor could access the knowledge Zespri already has?
The same brand, product, category and sales knowledge. In the hands of every distributor. Wherever they are.
THE CHALLENGE
Zespri knows a lot. But does that knowledge always reach the distributor?
There's a gap between what Zespri's people know and how well distributors understand and represent Zespri when engaging with retailers.
ZESPRI
Brand, product, category & sales knowledge
DISTRIBUTOR
Different markets, different languages, different needs
RETAILER
Shoppers, sales and growth
THE OPPORTUNITY
Turn Zespri knowledge into distributor capability.
Use existing Zespri content to deliver practical, AI-enabled training and support that helps distributors sell to retailers, merchandise effectively and represent Zespri with confidence - across markets and languages.
Product knowledge
Selling to retailers
Merchandising & execution
Scalable across markets & languages
SEE IT IN ACTION
Three 30-second AI training videos.
Real Zespri knowledge. Short, practical and built for the moment.
Sell the retailer benefit
Connect Zespri to what matters most to your retailer.
Make Zespri stand out in-store
Practical tips to help you drive better visibility and sales.
Know your Zespri story
A simple guide to our varieties and what makes them special.
THEN TAKE IT FURTHER
What if distributors could just ask?
Meet the Zespri Distributor Coach.
An interactive AI avatar that gives instant, practical answers - based on Zespri's real knowledge.
AI DISTRIBUTOR COACH
Avatar ID, Voice ID and Context ID will be connected here
ONE ZESPRI KNOWLEDGE BASE.
Training, answers and support - wherever your distributors operate.
Training & video
AI coach
Multilingual support
Better equipped distributors
Goodness goes further together.
Goodness grows further.
HEALTHY PEOPLE. HEALTHY PLANET.